Wednesday, September 21, 2011

Travel Plaza’s and Truck Stops building ready-2-eat food sales fast.

Food sector by food sector the grocerant niche is propelling top line sales and bottom line profits.  Are your sales up?

 The Grocerant Niche filled with ready-2-eat and heat-N-eat fresh and prepared food has reached every sector of retail foodservice including Travel Plaza’s and Truck Stops.  McLane Co. reported an increase of “24 percent during the 2011 second quarter, compared with a year earlier, led largely by hot and cold beverage sales along with commissary, foodservice, dairy and deli sales, according to the McLane-NATSO Index”

“…The 2011 Second Quarter McLane-NATSO Index also showed that sales of commissary, dairy and deli products jumped 23 percent compared with the same period a year earlier, as retailers continue to market these higher-margin products. Cold dispensed beverage sales, meanwhile, increased 22 percent. These two categories reflect a growing trend toward grab-and-go food at truckstops.”

The grocerant niche growth is unprecedented in retail foodservice.  Every sector of retail foodservice is finding that ready-2-eat and heat-N-eat fresh and prepared food can drive top line growth and bottom line profits.  Need new product ideation,  grocerant niche positioning assistance or grocerant program review; contact Foodservice Solutions® at: 253-759-7869.

Since 1991 Foodservice Solutions® of Tacoma, WA has been the global leader in the Grocerant niche. For product or brand positioning assistance contact Steven A. Johnson and Foodservice Solutions® or visit http://www.linkedin.com/in/grocerant or on Facebook at Steven Johnson, GOOGLE: Steven Johnson, Grocerants or twitter.com/grocerant

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